Publié le 29 Oct 2024

How does Urbiz’s “no cure, no pay” model work for developers?

Introduction

In the real estate sector, developers need to sell their projects off-plan and as quickly as possible. These rapid sales are essential to ensure the financial viability of the project, as they allow developers to secure funds faster and start construction without delays. By achieving a high presales rate, developers can minimize financial risks and obtain the necessary liquidity to proceed with project development. However, reaching this level of initial sales requires a strong marketing force.

Real estate agents play a crucial role in this process by reaching a wide range of potential clients, and this is where Urbiz steps in. The platform provides developers with access to a vast network of motivated, specialized, and available agents to promote their properties, enabling effective marketing tailored to market demands.

What is the “No Cure, No Pay” model?

The “no cure, no pay” model means that developers only pay at the time of a property sale. Unlike traditional models where developers invest upfront to gain visibility, this model is exclusively results-based. Fees are only due when a sale is completed, allowing developers to focus their budget on sold properties without the risk of unnecessary expenses.

A results-oriented approach

With this model, Urbiz works directly with real estate agents who promote the properties to clients. This approach not only reduces initial costs for developers but also ensures a fast and measurable return on investment. Developers no longer need to spend large amounts upfront to gain visibility, allowing them to benefit from a no-commitment financial approach until a sale is concluded.

Optimized Distribution Through the Agent Network

Urbiz also provides developers with a vast network of qualified real estate agents, facilitating property distribution. By directly accessing the clients of partner agents, developers maximize their sales opportunities and quickly reach a broader audience.

Benefits for Developers

This model offers many benefits for developers: it reduces financial risks, ensures better cost control, and provides complete transparency in property distribution. By adopting the “no cure, no pay” model, developers can test the market without commitment and only pay in case of success. This represents a significant strategic shift in the real estate sector, offering developers financial security while facilitating sales.

Conclusion

The Urbiz model represents an innovative approach that is transforming real estate marketing for developers. By eliminating financial risks and optimizing property distribution through a network of qualified agents, Urbiz stands out as an essential solution for developers seeking to maximize the impact of their projects and adapt to new dynamics in the real estate market.